The project “Advanced Product Promotion Tools” for the company AFOI TSATSOULI ABBEEE (Royal) is implemented within the framework of the invitation “Investment Plans for Innovation, Research and Development of Businesses in the Agri-Food Sector”
The investment plan concerns the implementation of 4 proposals:
• Development of services for visually impaired consumers
• Mobile application to provide information to consumers and also receive feedback
• Increase of the company’s advertising brochures
• Production traceability with Barcode
Collaboration with the ROYAL Food company (https://tsatsoulis.gr/) within the framework of a research program for the development of innovative product promotion services.